Tuesday, June 21, 2016

How could a Social Signal Checker Tool Helps You with Your Business?


Social signals are very important factors in digital marketing. Though the search engines like  Google and Bing didn't involve social media platforms in their algorithm, they announced that they would be considering the social signals to know the importance of a website. When social signals gain importance, tools like social signal checker also get importance in digital marketing. So in this article, let us see how can such monitoring tools help your business.

social-signal-checker

Search engines consider some key factors on social media like:

  • How many likes and shares a link has on facebook.
  • How many retweets a URL has on twitter.
  • How many +1's on Google+
  • What is the authority of the people who are making a social signal on the social platforms.

With this information, search engines make an opinion on that particular website. There are some examples of many websites like shrusthi.com, whose position jumped from 400th page to the first page on SERP.

Such websites just used a keyword with less competition and make strategy on getting it more social signals. In such a case, we have to keep track of the social signals.

How can a social signal checker tool help the businesses?


With the use of such monitoring tools, marketers can get to know the precise count of their social signals. If they are making a manual study, they need to switch from one social network to another. Moreover, they have to observe frequently as social signals can be got at any time. And we may not be perfect in calculating the signals count.

But, when you use a social monitoring tool, you can get the precise count of social signals you got on each social platform. You need not switching from one social network to another. The dashboard of this tool will give you all the data and statistics related to your social media performance. So, you can easily make an analysis on it and can make good decisions further.


On the other hand, you need to keep an eye on your rivals. Following their social profiles and making a manual effort will give you nothing. You cannot get a complete information on the context. But if you use a tool, you can get all the required data that can give you an insight into the competitor's performance.

On digital marketing, especially social media marketing, you need to set some goals for each campaign. You have to track your performance in that regard. In such a case, using the monitoring tools is very helpful. Because you can get all the deep insights of your social campaigns and can make a good performance.

Conclusion:


with all this said, social media marketing in this digital world definitely needs the help of special tools that can give you the desired results. So, consider using such monitoring tools for your campaigns.

To know more, please visit: www.socialsignifier.com

 

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